Brown students start online book business

BrunoBooks.com, already launched at 6 schools, faces stiff competition and mixed reviews

The Web site [BrunoBooks.com], which allows students from all over the country to compare Amazon.com's best prices with those of their school bookstores, was created by four Brown undergraduates and begun as a class project for an entrepreneurship class last semester.

Despite a modest launch on Jan. 11, BrunoBooks creators Jesse Maddox '08, Herald Opinions Columnist Matt Prewitt '08, Jonathan Rhone '08 and Erik Resly '08 have ambitious goals.

The Web site is already active at Brown, Boston University, the University of Illinois, the University of Texas at Austin, San Jose State University and the University of South Carolina...

...After further developing their business plan and placing fourth in two "elevator pitch" competitions in November, Maddox and Prewitt secured the financial backing of alum Ari Goodstein '07 and worked hard over the winter break to put their plan into action.. Rhone and Resly created the Web site while Maddox and Prewitt advertised the service to students in Texas and Illinois...

...The "four enterprising young lads," as they describe themselves on the Web site, are by no means done with BrunoBooks. They said their plans for the future include widening the selection of booksellers and incorporating a textbook exchange.

Eventually, they want BrunoBooks.com to become a "one-stop shop, the place to go for all your textbook needs," Prewitt said.

Full Story: Students turn class into cash with BrunoBooks Source: Brown Daily Herald, January 28th, 2008

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